Katherine of Katherine Zell Photography is a force to be reckoned with! She approaches wedding & portrait photography with a unique sense of playfulness & warmth, and she truly celebrates alongside her clients as she documents their happiest moments. Her fun & adventurous personality is one of the defining characteristics of her brand, so we knew from the get-go that it was important for her website to communicate this, while still maintaining her fresh & airy aesthetic.
Katherine had recently updated her branding, and already had a loyal following and an engaged audience. Therefore, our primary objective with her website was to build trust as potential clients explored the site by keeping the personal side of her brand ever-present.
It was also important that Katherine feel comfortable making adjustments to her site - updating photos, creating engaging blog posts, etc. So we used Squarespace to make back-end alterations a breeze for her!